The emergence of Internet has allowed businesses to break through the geographical barriers and become accessible to potential customers anywhere in the world. In 2013, the revenue generated from website e-commerce has reached over 1,000 billion solely in North America, giving more confidence to businesses to invest more on their websites. “A Website […]
Why Medical Translation is a Highly Specialized Expertise
Medical translation is a highly specialized field that requires a unique blend of expertise, accuracy, and sensitivity. Here are several reasons why it stands apart as a distinct and critical specialization: Complex Medical Terminology: Medical documents are filled with complex and technical terminology that requires not just linguistic proficiency but also a deep understanding of […]
History of Cantonese and its similarity with minority languages
Since ancient times, the various primitive tribes residing in the Lingnan region were collectively referred to as the “Southern Barbarians” by the Huaxia tribes (ancient Chinese / Han) living in the Central Plains. Before the Qin dynasty expanded southward, the languages in Lingnan exhibited characteristics of both ancient Chor and indigenous “Hundred Yuet” languages. During […]
Will Translating and Localising Your Website Gain You A Higher Rank On Google?
We all know that Google has its own algorithm in calculating website ranking for its search result. Keyword, links, website structure and other factors all constituted the foundation of the precise calculation. But things have changed radically since Google announced to increase heavily the weight of content quality in calculating ranks in 2016, as the […]
How To Ensure A Successful Product Launch In A New Market?
Your product is selling very well in your home town and now you want to expand your business to overseas markets. But a product selling in one market doesn’t mean that it is selling in another one. Research may be needed to find out if there is strong NEED in the target market. Only by […]
Is It Time To Tap Into The Southeast Asian Market?
Southeast Asia (SEA) is the 4th largest market in the world. According to the Association of Southeast Asian Nations, 10 SEA countries including Cambodia, Indonesia, Laos, Malaysia, the Philippines, Singapore, Vietnam, Thailand, Brunei and Myanmar constitute a vital consumer market of 600 million consumers with US$1.5 trillion worth. With China’s Belt and Road advocation and […]
The differences of Chinese Languages in the Greater China Region
In broader sense, the “Chinese language” refers only to the modern standard Han’s Language – the modern vernacular based on the Beijing dialect and the Mandarin-based grammar, in other sense it refers to the written language of modern vernacular. In Greater China, Hong Kong as well as Macau, “Learning Chinese” at school are mostly referring […]
Multicultural Marketing in APAC
If you’re an enterprise hoping to adjust and launch a marking campaign for a new market in APAC, Spear’s multicultural marketing solution helps guarantee the most efficient outcomes for your endeavors. When you are working hard on spending a lot of energy on writing your source-language marketing materials, we are here to ensure that your […]
APAC Region Localisation Solution
Spear’s APAC Language and Marketing Team is here to help retailers create, execute, and optimize multilingual and multinational strategies for online / mobile, in-store content, and customer support interactions that drive sales, global growth, and customer loyalty. Retail Consultancy When it comes to creating global communications, outreach, and strategy, what many see as a challenge […]
Addition – The most effective way for English to Chinese Translation
This technique is mostly prevailent when doing Chinese-English (C-E) translation.
In-house Native Translators
Responsive Service + Fast Turn Around Time + Quality Control